Exploring Barbie’s Plastic World at the Design Museum
London’s Design Museum is unveiling a new exhibition centered around the iconic Barbie doll in partnership with Mattel Inc. The showcase will feature over 250 objects, including 180 dolls dating back to 1959. The exhibition offers a fresh perspective on Barbie’s world, moving beyond the stereotypical pink aesthetic. Designed by Sam Jacob Studio, the show will showcase Barbie’s influence on design and society, with thematic sections focusing on the doll’s evolution, play role, and world. Visitors can expect surprises and insights into the cultural impact of Barbie. The exhibition aims to challenge preconceptions about the doll, showcasing its nuanced and complex history. Expect to see rare Barbie artifacts and a range of interactive displays. The exhibition is set to tour internationally, highlighting the serious design phenomenon behind the iconic toy. Experience “Barbie: The Exhibition” at the Design Museum in London from July 5 to February 23, 2025.
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Leonie Schultz completed her studies in Digital Media and Design at the Berlin University of the Arts. She focuses on digital installations and interactive art, often incorporating elements of sound and light to create immersive experiences. Leonie has been involved in several digital art festivals and is known for her innovative approach to storytelling through technology.